RETAIL RADIO

Imagesound’s Retail Radio service provides a cost-effective solution for communicating brand personality to both your customers and store staff. Promotional messaging is proven to increase spend and influence purchasing decisions, right at the point of purchase.

Imagesound is the UK’s leading provider of Retail Radio supplying clients across a wide range of retail sectors including; fashion, DIY, banking and FMCG. We provide a complete ‘one-stop-shop’ for music profiling, creative script writing, voice-over recording and editorial production. Messages can be topped and tailed with branded strap-lines and jingles to create a highly effective branding tool.

Brand Customised Radio content is delivered to site by broadband network or satellite broadcast and stored locally for extra broadcast flexibility.

Messages are targeted at a single store, sub group or an entire retail estate to support tactical marketing campaigns. Audio messages can be scripted, recorded and deployed to store in a matter of hours. Each message can be scheduled for playback at specific time or times of day, with defined repetition levels and guaranteed start and end dates.

To hear some examples of Imagesound Retail Radio right click on the Player above.

“The dynamic music played in stores reflects the Superdrug brand and personality. It complements our branded messaging which helps to create a more enjoyable shopping environment for customers and staff.” Jeff Wemys, Superdrug Trading Director